MECK Pre-K

We were asked to create the initial branding and registration campaign for the launch of MECK Pre-K, a Mecklenburg County-funded pre-k program. The program is now 3 years old and we manage all aspects of their marketing. Materials are created in English and Spanish.

WEBSITE

• DESIGN & MANAGEMENT

• HOSTING & SUPPORT

• TRACKING & REPORTING 

 

SOCIAL MEDIA

• CONTENT CALENDAR

• CONTENT CREATION

• ADVERTISING MANAGEMENT

• TRACKING AND REPORTING 

ADVERTISING

• MEDIA STRATEGY

• MEDIA BUYING

• CREATIVE DIRECTION
• PRODUCTION ARTWORK
• TRACKING AND REPORTING

 

TV AND RADIO

SOCIAL MEDIA ADS

PUBLICATIONS

DIRECT MAIL

OUTDOOR

SWAG!

PRINT MATERIALS

• STRATEGY AND BUDGETING

• PRINT BUYING

• CREATIVE DIRECTION

• PRODUCTION ARTWORK

FACT AND FAQ SHEETS

POSTERS AND HANDOUTS

SOCIAL MEDIA PRIMER

POCKET FOLDER

ENROLLMENT ABC'S

HOLIDAY CARDS

Tracking and REPORTING

Conclusion

 

Reporting and responding to data is key to a successful campaign. We present data in easy-to-understand charts that measure key metrics that are used to drive advertising placement decisions and social media investment.

 

We report our data to the client on scheduled weekly calls and present important findings at the end of each campaign phase.

 

The Campaign delivered more than 800 applicants for 600 spots in year one of the program.

 

Phone: 704-887-5244

Email: connect@viridianmarketing.com

13850 Ballantyne Corporate Place  Suite 500
Charlotte, NC 28277