Marketing
beyond expectations
Marketing
beyond
expectations
We start with an insight-first approach and create programs to serve the needs of our clients and partners.
We’ve worked with some brands you might recognize
What we do
VIRIDIAN is nimble by design, allowing us to work the way clients need. With more than four decades of experience with strategic program design, negotiation and meaningful results, we operate as an extension of your team allowing us to create opportunities that fit real-time solutions for your business.
Strategy
We specialize in creating authentic and unexpected connections that resonate with target audiences beyond expectations. We use a custom planning process to better inform our strategy work, while integrating research and insights to build the right plan to deliver the desired results
Creative
VIRIDIAN focuses on redefining and infusing new energy into brands while bringing concepts to life with fresh and impactful on-target deliverables such as websites, logos, brochures, training materials, advertisements and more.
Social Media
Connecting clients across the rainbow of social channels is more important than ever and VIRIDIAN can target the most effective platforms to spread the word, broaden the impact and expand the audience for client programs and campaigns.
Public Relations
Telling stories is critical to the success of client campaigns and we focus on those stories – big and small – to drive the narrative about what our clients are doing and how they are doing it.
Community Engagement
Cultivating campaigns from the grassroots level and up allows us to build connections and create conversations with the communities touched by our marketing initiatives, putting a personal touch on our work.
Advertising
Getting the word out is essential to maximize the effectiveness of campaign strategies. Relying on our decades of experience, we help clients know when, where and how to share their story.
Our Work
We have a wide-range of work for industries from Sports to Education
From Our Clients
“Viridian came on board as we were creating a brand new program. We had no logo, no messaging, no website or social media presence. They came in on day one and worked collaboratively with us to create an identity for MECK Pre-K. As a result, when you see the logo for MECK Pre-K, you know who we are and what we provide. Less than two years after we started with nothing, we have a thriving program that is recognizable in the community, with 1,900 families applying this year.
Viridian goes above and beyond to learn their client’s business. Coming into MECK Pre-K, they didn’t have a deep knowledge of pre-kindergarten, so they made it a point to research and learn about the industry, even going to events, so that they could understand what we do and the meaning behind it.”
“When I decided to launch the first-ever marketing partnership campaign with Sysco, I knew who I wanted to lead that effort for me. I wanted Tamera Green and her agency, Viridian Marketing.
I have followed Tamera from Muhleman to IMG to GMR because I trust her instincts and I trust her ability to manage big-time projects. In our Food Network campaign, Viridian has led our strategic planning, hired our ad agency and negotiated our talent endorsement.“