Delivering results beyond expectations
We were asked to create the initial branding and registration campaign for the launch of MECK Pre-K, a Mecklenburg County-funded pre-k program.
VIRIDIAN has spent eight years developing marketing partnership strategies for this Fortune 65 company, building high profile programs around the Super Bowl and Brad Paisley’s The Store, as well as Food Network and The Culinary Institute of America.
Food Network and Sysco
We created a strategic marketing platform for Sysco with the Food Network and celebrity Chef Robert Irvine that incentivized their customers while enhancing and expanding the branding and marketing initiatives for the client.
Mecklenburg County engaged VIRIDIAN to handle the marketing and communications for the local US Census Bureau campaign. The campaign involved educating residents about the importance of completing the census with a focus on increasing participation from communities with historically low response rates and populations that are considered “hard-to-count.”